From Vulgarity to the Current Fashion: The Impact of Electroplating on Victorian Industry, Marketing, and Design

Gleason, Megan Elizabeth (2001) From Vulgarity to the Current Fashion: The Impact of Electroplating on Victorian Industry, Marketing, and Design. MPhil(R) thesis, University of Glasgow.

Abstract

From the moment that electroplating became an industry in Victorian Britain it was received with mixed responses. The focus of this exhibition is to illustrate the arguments between the Victorians who believed that electroplating was a vulgar commodity and those who supported it as a major current of fashion. In so doing, the Victorian views concerning industry, marketing, and design will be revealed, showing the interactions between them. An emphasis will be placed on design reform and how industry and marketing affected ideas of good design. Also explored in the exhibition are the influences on electroplating that reflect the broader scope of Victorian society. These include Victorian views towards work, education, the home and Britain's empire. This exhibition sets out to illustrate why the arguments surrounding electroplating reflected the concerns of Victorian society.

• Item Type: Thesis (MPhil(R))
• Qualification Level: Masters
• Additional Information: Adviser: Deborah Lambert
• Keywords: Art history, Design
• Date of Award: 2001
• Depositing User: Enlighten Team
• Unique ID: glathesis:2001-76058
• Copyright: Copyright of this thesis is held by the author.
• Date Deposited: 19 Dec 2019 09:15
• Last Modified: 19 Dec 2019 09:15
• URI: https://theses.gla.ac.uk/id/eprint/76058