Browse by Funder
Number of items: 1.
Aboelnaga, Rana (2026) Consumer engagement behaviour with brand-related content on social media: a framework of motives, content dimensions, intensity and valence. PhD thesis, University of Glasgow.
In this section
Aboelnaga, Rana (2026) Consumer engagement behaviour with brand-related content on social media: a framework of motives, content dimensions, intensity and valence. PhD thesis, University of Glasgow.